UTILIZING A FUNCTIONAL DESIGN TO FORM CONNECTIONS BETWEEN PEOPLE.

ROOT FOUNDATION
BRANDING SYSTEM



OverviewRoot Foundation is a branding system for an African-based non-profit focusing on returning profits to local African mining communities. After a thorough research and design process, this brand identity is an concept branding system for the organization that features a series of logos, branded houses, colors, posters, billboards, and iconography.


GoalsAccurate display organization’s branding identity and increase awareness.  
Duration
2 Months, October 2024 to December 2024
Tools
Photoshop
Illustrator
Figma
Indesign

Medium Digital Graphic Design